Your 30 Second Commercial
This tip is so simple, that many people we've talked with never bother using it, but it is highly effective. Prepare a 30 second verbal commercial about what your business offers. This should be 50 words or less, and practice saying it until it becomes second nature. End it with phrases such as "I'd love to have you as a client" or "I'd like to do business with you".
For example, my 30 second commercial goes like this: "Hi, my name is Sue DeFiore and I'm a lease purchase consultant. I can help sellers move their property in 30 days or less, and help buyers get into a home today that they can buy tomorrow. I'd love to help you with your real estate problem."
Although this appears to be a very simplistic approach, your commercial gives the individual you're talking with a sense of the confidence you feel about providing your service to him or her.
Copyright DeFiore Enterprises 2000 Interested in having your own successful, home based creative real estate investing business? Chuck and Sue have been helping folks start successful home based businesses for over 19 years, and we can help you too! To see how, visit http://www.homebusinesssolutions.com for the latest FREE tips and tricks, educational products and coaching in creative real estate investing and home based businesses. No time to visit the site? Subscribe to our "how to" Home Business Solutions Digest, it's like having your own personal coach: mailto:subscribeHBS@homebusinesssolutions.com
Related News
|
 |
|
|
RELATED ARTICLES
Listen To What The Marketing Experts Say
But more importantly, watch what they do. If you do much online shopping, you're sure to have seen some great, and not so great, sales letters urging you to get that oh-so-fabulous product that will solve all your problems right now.
Increase Your Response with Multi-Step Marketing
"There is only one way to judge the effectiveness of a marketing piece, and that is by the number of responses you get." - Heidi Richards -
Marketing Operations Elevates Public Relations and Communications Professionals
Is your marketing department taking advantage of MOM and MRM? Do you have
BAM and DAM systems in place? Do you know how to measure NPV? Do you even
know what I'm talking about?
Meaning and Marketing - The Hurricane
I step outside my back door and look at some large limbs lying on the ground. They are all dead. We've had the remnants of Hurricane Frances and Ivan come through here the past ten days. We've had lots of rain with manageable winds. Even so, the storms have done their work and alot more than I have the time to see or know about at the present moment.
At the Speed of Light
How many times has someone you've called said, "Why don't you send me some
information on your company"?
Planning Your Postcard Marketing Campaign
Before you create your postcard, do a little planning. Ask yourself:1. Why are you doing this card mailing? Do you want to get new clients? Or do you want to stay in touch with existing clients?2. To whom are you going to be mailing these cards? Which begs another question: who's on your mailing list? Now, you may be saying, "Martha, how can you ask such a thing? I don't even have a mailing list!"Okay, you don't have a proper list quite yet, but do you know anyone? I mean, do you have any friends, family, colleagues, former classmates, former coworkers, military buddies, or neighbors? I'll bet you do.Now, all you need to do is get their names, addresses and other pertinent info into a database program like Act!, Capstralia Contact Expert, Microsoft Excel, Goldmine or Microsoft Outlook. There. Now you have yourself a mailing list.And, furthermore, you have the best kind of mailing list there is, because it's made up of people you know. They're going to be much more interested in what you have to offer than a list that's made up of a bunch of strangers.Your list of people who know you may well do a lot of business with you. Or your list folks may send you business. Mine sure do!
The Easiest Marketing Plan Youll Ever Find
When it comes to marketing there's simply too many choices. I often find clients are totally perplexed about which marketing tools they should use and how to use them.
Non-Aggressive Marketing Ideas for Enterpreneurs
Do you cringe at the thought of trying to promote your business ? Does it feel like "selling yourself" or
egotism? Many individuals are not comfortable with marketing dimension of running a business.
Marketing Effectively to More Than One Audience
What's a small business owner to do if they have more than one audience to market to? Perhaps they need to attract clients but they also need to recruit business partners or vendors. Do they need two marketing plans or can they use one plan that tries to address both aspects?
Five Tips for Trade Show Success on a Small Budget
No matter how small your marketing budget, your business can afford to have a successful presence at trade shows without incurring big expenses. Here are five tips for exhibiting in trade shows inexpensively:
Creating Your Own Lead Capture Pages
Having a downline can be golden. A downline is a group of folks who have either signed-up or have already agreed to at least look at what you send them.
How to Measure the Benefit Your Product or Service Offers
Measuring the benefit of your product or service means putting a specific value on the advantage it offers. For example, it's ineffective to say your light bulbs are brighter and last longer than the competition's. You've got to let people know that they're 50% brighter and last two times as long! Your dry cleaning methods aren't just better, they're three times more likely to remove stubborn stains than traditional methods. Your chiropractic techniques aren't just effective, they're clinically proven to reduce back pain for 95% of patients. And so on.
How to Add Warmth, Color & Texture to Your Advertisements
"?A powerful agent is the right word?" --Mark Twain
Niche And Grow Rich
Unless you've been living under an Internet rock, you've
probably heard the buzz about Niche Marketing. Right now
it's the hottest marketing topic online.
Spice It Up! Rib Festival Teaches Us About Product Value
The Rib America Festival is a fun filled family event featuring award winning BBQ and live entertainment from national, regional and local talent. Each rib cooker features their very own special cooking strategy and recipes that make for a truly unique food festival experience.
Top 5 Ways to Generate Qualified Leads for Your Small Business
Do you ever wonder if you could be doing a better job marketing your small business or professional service firm? Successfully marketing a small business is hard work. There are several key skills required to consistently develop new business that you, as a small business owner, must master in order to succeed.
Put Your Marketing To The So What? Test
Want to get Better at your Marketing today?
Directional (Not Direct) Marketing
Those who believe the web is not a direct response medium should think again. A recent study conducted by AdKnowledge and published in their recent "Online Advertising Report" suggests that 60 percent of total website conversions occurs in the first half-hour. In other words, based on the study the bulk of your visitors will likely buy within the first 30 minutes.
Has the Free Report Had Its Day?
For years now we have been inundated with offers of Free Reports. Most promise to tell you how, in a few hours per week, you can make incredibly huge sums of money or achieve some other benefit. And it's not only on the web you find these offers. I subscribe to an informative, inexpensive
Marketing Flat? Is It Your Plan or Your Vision?
60+ hour workweeks, cash flows that constantly keep you up at night, stress and more stress again. Payroll due in two days (where the heck is that going to come from?) Does this sound like your business?
Is your business a job with the most fickle, disloyal boss of all..... the customer? I know, I've been there. I've watched first hand as the cash flow I desperately needed walked out the door with no intention of returning, ever again.
|
